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The Graphic Design Process

From , former About.com Guide

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Gather Information

Before you can start a project you of course need to know what your client needs. Gathering information is the first step of the graphic design process. When approached for a new job, set up a meeting to discuss the scope of the work. Be sure to gather as much information as possible:

Aside from the product your client needs (such as a logo or a website), ask questions such as:

  • Who is the audience?
  • What is the message?
  • How many pages is the piece?
  • What are the dimensions?
  • Is there a specific budget?
  • Is there a deadline for completion?
  • Can the client provide examples of design they like?
  • Is there an existing corporate brand that needs to be matched?

Take detailed notes, which you can use later for the next step of the design process.

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