Social networking sites are a powerful business tool. While they still serve the purpose of sharing birthday photos and meeting up with old friends, sites like Facebook can also help to promote your business. Twitter, questioned by some who wonder why anyone would want to know what anyone else is doing at any given moment, is a great website for providing news and project updates. LinkedIn, built specifically for business networking, is an obvious choice for self-promotion. Take advantage of these tools to give yourself one more way to keep up with existing and potential clients. Check out a few recent articles on harnessing these websites:
Network Your Business, Socially
From Eric Miller, About.com GuideApril 14, 2009
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I always doubted why social networking is good for business. While I still think twitter&co is kind of useless, I have to admit that social networks directed to business like LinkedIn has helped me gather a few clients.